BETTER

Your Physiotherapy.
Just Better.

UX Research | 2022
Reichman University

UI/UX

Research

Wireframe

About BETTER

BETTER is a physiotherapy tool for both the patient and the therapist. At home, exercises are crucial for the success of physiotherapy. But often patients find it difficult to remember how to do the exercises, find motivation, and track progress.

My Part

During the semester at the REICHMAN UNIVERSITY UX research course in the MBA program, our group was looking to solve the pains of physiotherapists and patients through a B2B SaaS solution. Our group was made up of different professionals, and being a product designer, I took on most of the visual work, built the wireframe, and expressed my point of view regarding user experience and UX-based solutions for parts of the application such as motivating the user. In addition, I participated in every part of the research, from the interviews with potential users to data collection, analysis, and execution.

Design Process

Discover

User Research
User Interviews
Competitive Analysis

Define

User PersonasUser
Journey Map

Ideate

User Flow
Brain Storming

Design

Wireframe

Test

Feedback
Conclusion
Future Conceps

Our Challenge

A critical part of physiotherapy is the after-session maintenance at home. We find this process to be very outdated and inaccessible. A lot of the time, patients are given a xeroxed piece of paper from an old physiotherapy book and are expected to easily do the exercises at home.

Patient:

At home exercises are crucial for the success of physiotherapy. But often patients find it difficult to remember how to do the exercises, find motivation, and track progress.

Therapist:

At-home exercises are crucial for the success of physiotherapy. But often therapists find it difficult to explain how to do the exercises, encourage and track progress, and communicate with the patient.

Health-Tech Domain

Our domain is within the Health-Tech space. More particularly, within the space of physiotherapy. Specifically, we are looking to solve the pains of physiotherapists and patients through a B2B SaaS solution.

Methodology

We started with creating surveys and answering our need for validation.
The research commenced with questioning representatives of our two main user groups that we mapped basic criteria. we asked user groups to complete a Google Form survey.

Therapist

| Therapists for more than a year
| Work for either public or private Israeli health care providers
| See more than 5 patients a day
| Ages: 32-50

Patient

| Have health insurance or utilize central health systems
| In therapy for more than ½ year
| Technologically inclined
| Ages: 22-70

Findings

As answers came pouring in, we analyzed them into specific insights that we can use.

Patient:

Maintenance

Most had gaps. Could be because of personality, age, or type of injury.

Video

Split between therapist and avatar. No one wanted a video of themselves.

Excuses

No size fits all, but all centered around discipline. Not necessarily forgetting. Needs customization.

Tech

Positive overall as long as it is done right.

Inspiration

The involvement of therapists would help. Needing to report back, give "HW", track, etc.

Feedback

Dependent on patient requests. If requested, received. If not, not.

Methodology

All had a visual showing and could be better with a more in-depth walkthrough at the appointment.

Communication

All had to wait for their appointment but would want more.

Therapist:

Explanation

Therapists show, explain, and write. But customers say only show. Dissonance.

Video

Willingness to create but inconclusive about how helpful it will be.

Encouragement

Everything needs to be simplified- the explanations, the exercises, everything.

Tech

All feel comfortable regarding utilizing new tech.

Data

Everyone wants different data and currently no solutions to measure.

Adoption

Routine. Routine. Routine. Is vital for success.

Progress

Patients don’t often know how to track progress or remember how they "started".

Communication

Hesitant for too much outside of appointment time.

How Might We?

How might we increase the effectiveness of physiotherapy treatment by enabling patients to maintain, manage, and track the progress of their at-home exercises?

Copy from the Best

We proceeded with a competitor’s research, what solutions are available, what apps work well, what is important for us to convey, and what could be an inspiration for our user interface and design.

The App Layout

The Exercises

The Progress

On Boarding

Friendly user-interface

The app opens up to a very clear home page without too many complications or visuals. This empowers the user to get started as it doesn't seem too overwhelming.

Clear navigation

The app has only a few navigation elements that are all clearly defined, labeled, and accessible (including the globally understood "settings" navigation). The mix of icons and text makes the app's navigation user-friendly as well.

Customizable

Within those settings, the app enables users to easily and simply customize their reminder settings, their rest time between exercises, and how many times each exercise is repeated. It also enables the user to customize the music, voice guidance, and how they want to be guided through the exercise.

Gives broad overview

The app offers a broad overview of the exercises needed before beginning, which allows the users to not feel overwhelmed with the unknown. They are able to see a list of the activities necessary and customize what they hear as completing the exercise.

Encourages interaction

The app encourages friendly interaction at the start and the end of the exercises without demanding too much of the user's time. It enables the user to feel empowered and in control of the activities demanded.

In-app visual and sound

Rather than needing to open a new window for a video of the exercise, the app has a very simple and clean avatar showcasing the steps of the workout. The app also has a verbal (and visual) countdown to let the user know how many more seconds of the activity remain

Power of control

The user can easily pause, skip or go back to the previous exercise if necessary. The app also offers the user the ability to easily switch the view to landscape mode offering a wider screen visual with even fewer distractions.

More info offered

While the avatar is the predominant form of visual, the app also offers more details, as indicated by the universally defined "i". This enables the user to watch a video with a real instructor explaining the exercise plus more defined steps of how to do the activity.

Tracking progress

The app also automatically tracks the user's daily progress and gives various visual progress representations.

Manual tracking

The app also offers the ability for the user to manually track their weight (the metric that matters for this app) and track their self-proclaimed progress. (This could be used to track mobility, pain levels, activity capabilities, etc.).

App Flow

User Feedback

Good

| Clear sign-up/log-in process
| Avatar is very clear and helpful
| The tracking page is great, especially the pain levels graph

Could Be Better

| Info button on exercise not intuitive/how to close once open | | Settings need descriptions
| Clarify the difference between settings on exercise vs. general profile
| Understanding better about where the app's "home page" is/where it lands for returning user
| Start button vs. clicking on exercises is confusing

Fixed

| Calendar/profile view should have D/W/M
| Emphasise which menu element you're on  
| Add additional comments on feedback
| The tracking page should have clearer details of the D/W/M

Product Roadmap

We figured out a road map for the upcoming year of developing, designing, and marketing the app.
Final Presentation

Thank you for reading
You are more then welcome to check more of my work